Morgan USA has been an industry leader in portable buildings for more than five decades. They needed a modern, responsive website redesign to continue this legacy in today's modern times.
The existing website had been designed in the mid 1990's and, over time, was patched here and there to update information and add new product offerings. This, however, led to a convoluted, hard-to-navigate monster of a website that spanned 4 domains. It soon became evident that they were losing potential customers because they couldn't find what they needed and request more information in a timely manner.
When Morgan contacted us, their website had several broken links, missing PDFs and countless errors in HTML coding. Our first task was to drastically simplify the structure of their website navigation, which meant eliminating hundreds of pages and consolidating content wherever possible.
When all was said and done, Morgan USA had a beautiful new, simplified website that conveyed only the important information customers are looking for. Large images and presentations allow visitors to quickly and easily browse galleries of the many types and styles of structures that Morgan can build. An eye-catching call-to-action and a simple request form have helped dramatically increase the number of leads that Morgan receives each day.
